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10 Tips for Working from Home

10 Tips for Working from Home Last week, millions of people all over the world had to leave their offices and adjust to a new reality. For many, it was not easy to function without their daily routine, as all of us find ourselves trying

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7 Apps for Working from Home

7 apps for working from home Starting this week, millions of office workers all across the globe will have to adjust to a new routine and work from home. But for us, in the Social Lady team, nothing much will change. Working in a non-office environment

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Digital Media

7 Ways to Optimize Your Pinterest Profile

Why Pinterest? Does your business have a Pinterest profile? Many business owners focus too much attention on Facebook and Instagram and ignore the potential of niche platforms that can help them reach their target audiences. Pinterest is estimated to be the 4th largest social network is the

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Ten Ways to Promote and Grow your Facebook Group

Ten Ways to Grow your Facebook Group If you’ve read our post on using Facebook Groups for community marketing, you already know that communities have become a large part of Facebook’s official strategy. The company is so interested in promoting the use of its Group

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Facebook Business Manager Explained

Facebook Business Manager Explained Facebook Business Manager has been around since 2014, and yet many business owners still feel overwhelmed when confronted with the need to implement it as part of their marketing efforts. The transition from using Facebook for your personal needs, or even

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5 Proven Social Media Strategies to Adopt in 2020

The days and weeks around New Year’s are always a good time for reviews and predictions. We’ve already told you a little about the advances we expect to see in the digital world in the coming year: There’s no doubt in our minds that 2020

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TikTok Marketing – Your Pressing Questions Answered

TikTok Marketing – Your Pressing Questions Answered TikTok was introduced back in 2016, but it seems that 2019 will be remembered as the year it entered the collective consciousness. The Chinese app became the most downloaded in the US and hit 1 billion downloads globally

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Influencers Marketing: 7 Influencers to Follow in 2020

Influencers Marketing: 7 influencers to follow in 2020 They established profound credibility in their own specific industry and got access to a huge amount of followers, waiting to follow their recommendations: influencers marketing has long ago became one of the best Word of Mouth campaigns

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Instagram Business Marketing Checklist for 2020

Instagram Business Marketing Basic Checklist for 2020 2019 has been a turbulent year in Instagram business marketing: IGTV rose in popularity, scheduling posts in advance through Facebook became a possibility, and the rumors about Instagram’s plan to hide the number of likes per post became

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What Can We Expect in the Digital World in 2020?

What Can We Expect in the Digital World in 2020? From CRM systems Artificial Intelligence, through the Chinese “TikTok” app and to communication with customers on WhatsApp – all the hottest trends expected to dominate the world of digital marketing in the upcoming year. The

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How to use IGTV to promote your business

How to use IGTV to promote your business Instagram launched it’s video platform IGTV as a standalone app in 2018, declaring it as the next YouTube. Its success may not have been instant, but it has been gaining popularity with more and more Instagram users

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